AMITIAE - Tuesday 20 October 2015


Cassandra: Price Comparisons for Apple Devices between USA and Thailand


apple and chopsticks



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By Graham K. Rogers


Cassandra



Apple occasionally adjusts its prices to deal with larger currency fluctuations and in the last few months prices in several countries have been increased because of the new rates. I last looked at prices in Thailand at the beginning of the year, but this week was alerted to a hefty increase that a local user was facing for a MacBook Pro.

The prices in some countries for Apple products appear to be higher than those charged in America, but Apple's pricing structure (with the range of taxes levied in different areas of the country) makes it unrealistic to show anything other than a base price. In the past, I have made comparisons between US prices and the Thai retail prices which are displayed with VAT, by converting the US price to Thai baht and adding on 7% (the local rate), then showing the price consumers are charged.


In most cases in the past, the differences have been small: reasonable with shipping and other costs that may be involved in bringing the products to these shores. However, there are now no Apple online stores and I am forced to use the prices shown on the main Apple pages (USA) and the Thai Apple pages, where there is no English information.

As before I start with the dollar price and convert this to baht with the Apple Calculator app (this uses Yahoo as its source), then adding 7% to that figure, to compare with the prices charged here. The Thai site shows the amount of VAT included within the price. If the Thai price is dearer this is marked with a + sign (cheaper -).

I start with the new MacBook which has two basic models:

  • 512 GB SSD and 1.2 Ghz processor for $1599. This is 45,966 and with 7% VAT equals 49,183 baht. The Thai price for the same model is 49,900 baht (+717 baht)

  • 256 GB SSD and 1.1 Ghz processor for $1299. This is 56,581 and with 7% VAT equals 60,542 baht. The Thai price for the same model is 59,900 baht (-642 baht)


There are four options for the MacBook Air on sale here all with 1.6 GHz processor: 11" and 13" (128GB and 256GB). The 11" options are priced at $899 and $1099 in the USA; the 13" at $999 and $1199. These now convert to 31811, 38889, 35350 and 42427 baht respectively. Adding 7% VAT gives 34038, 41611, 37825 and 45397 baht. The prices quoted in the online store are 33900, 41900, 37,900 and 45,900 baht, so the models are all within a couple of hundred baht (2 cheaper; 2 dearer).


Model US Price US Price
in Baht
Price + 7%
VAT
Thai Price Difference
in Baht
MacBook Air
11" 128GB
899318113403833900-138
MacBook Air
11" 256GB
1099388894161141900+289
MacBook Air
13" 128GB
999353503782537900-75
MacBook Air
13" 256GB
1199424274539745900+503


There are three MacBook Pro 13" models with Retina display, priced at $1299, $1499 and $1799 respectively. There are also two 15" models at $1999 and $2499 also with Retina display. A sole 13" version without Retina display is available at $1099. The comparisons are shown below:


Model US Price US Price
in Baht
Price + 7%
VAT
Thai Price Difference
in Baht
MacBook Pro 13"
2.7GHz 128GB
1299459664918349900-717
MacBook Pro 13"
2.7GHz 256GB
1499530435675656900-144
MacBook Pro 13"
2.9GHz 512GB
1799636596811567900+214
MacBook Pro 15"
2.2GHz i7 256GB
1999707367568774900+787
MacBook Pro 15"
2.5GHz i7 512GB
2499884289461894900-282
MacBook Pro 13"
2.5GHz 500GB
1099388894161141900+289


The recently updated iMac is also a popular device here. There are 6 models: 3 with 21.5" screens and 3 with 27" screens. One of the 21.5" iMacs has a Retina 4K display. All 27" iMacs have the Retina 5K display.

The 21.5" models were priced at $1099, $1299 and $1499. The larger 27" models are $1799, $1999 and $2299 respectively.


Model US Price US Price
in Baht
Price + 7%
VAT
Thai Price Difference
in Baht
iMac 21.5"
i5 1.6GHz
1099389624168941900-211
iMac 21.5"
2.8GHz
1299460524927649900-624
iMac 21.5"
3.1 GHzGHz
1499531435686256900-37
iMac 27"
3.2GHz
1 TB
1799637786824367900+343
iMac 27"
3.2GHz
1 TB Fusion Drive
Radeon R9 M390
1999705497548874900+587
iMac 3.3GHz
2 TB

Fusion Drive
Radeon R9 M395
2299815048720985900+1309


iMac
Updated iMacs - Image Compliments of Apple


Also popular are the iPads. The iPad Pro is not available until November, so no pricing is shown. However there are 4 other types of iPad available. I will compare only the WiFi (not WiFi + Cellular). While rates have changed, the prices are the same as they were in January. The latest models are the iPad Air 2 and iPad mini 4. More information (and other details) of all current iPad models are shown below.


Model US Price US Price
in Baht
Price + 7%
VAT
Thai Price Difference
in Baht
iPad Air 2
16GB
499176911892916900+2029
iPad Air 2
64GB
599212362272220400+2322
iPad Air 2
128GB
699247812651623900+2616
iPad Air
16GB
399141451513613400+1736
iPad Air
32GB
449159181703215200+1832
iPad mini 4
16GB
399141451513613400+1736
iPad mini 4
64GB
499176911892916900+2029
iPad mini 4
128GB
599212362272220400+2322
iPad mini 2
16GB
2699536102049900+304
iPad mini 2
32GB
319113091210111700+401



There are two other desktop Macs: the Mac mini, which is somewhat under-rated yet produces good levels of performance for the home and small office; and the Mac Pro which is for high end professional users, like photographers and movie makers.


Model US Price US Price
in Baht
Price + 7%
VAT
Thai Price Difference
in Baht
Mac mini
1.4GHz
499176911892918900+29
Mac mini
2.6GHz
699247812651625900+616
Mac mini
2.8GHz
9993279735093339001193
3.7GHz
Quad-Core
2999106321113763114900-1137
3.5GHz
6-Core
3999141773151697154900-3203


Mac mini
Mac mini - Image Compliments of Apple


All of the calculations were made with currency rates and Apple prices available during 19-20 October 2015. Apps in the iTunes App Store and the Mac App Store are quoted in dollars, so the amounts charged to a user take account of any currency fluctuations.

I am fairly confident that my calculations are correct, double-checking most figures, but there is no 100% guarantee. The information here is intended only as a guide. Note also, that currency rates continue to fluctuate; and Apple will probably update the prices in the future.


Graham K. Rogers teaches at the Faculty of Engineering, Mahidol University in Thailand where he is also Assistant Dean. He wrote in the Bangkok Post, Database supplement on IT subjects. For the last seven years of Database he wrote a column on Apple and Macs. He is now continuing that in the Bangkok Post supplement, Life.


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All content copyright © G. K. Rogers 2015